CDK

At CDK, we’re focused on making car buying and selling easier for everyone. Our omnichannel commerce solution empowers modern dealerships to deliver a consistent, high-quality experience—whether customers begin their journey online, in-store, or move seamlessly between both.

By automating key steps in the purchase process, dealerships save valuable time while meeting the fast, convenient expectations of today’s car buyers.

Implementing our digital retail platform doesn’t just streamline operations—it drives measurable results. Dealers see improved customer satisfaction scores and lower sales costs. From inventory merchandising and financing to trade-ins and incentives, CDK Digital Retail delivers the tools you need to succeed in a digital-first market.