Pixel Motion

Meet DRA – Your Digital Retailing Assistant. Turn Traffic Into Qualified Leads With Ease.

Pixel Motion’s DRA is a cutting-edge digital retailing tool designed to convert online traffic into high-quality, ready-to-buy leads. Built with dealership success in mind, DRA doesn’t just estimate—it accurately calculates out-the-door pricing, including parts, accessories, and service add-ons that customers can select during their online shopping journey. DRA delivers exceptional value with a focus on transparency, speed, and user experience. More than a tool, it’s your digital sales assistant—giving customers the confidence to buy and giving your team the insight to close faster. DRA is more than a widget—it’s a dealer advocate. Our mission is simple: help you sell more cars. DRA is the next step in making that happen.